Why is the beauty and personal care market growing in South Africa?

Growing population and rapid urbanization, along with the increase in per capita spending on beauty products, are contributing to the growth of the beauty and personal care market in South Africa.

How big is the African beauty and personal care market?

Overall, the African beauty and personal care market was estimated at €9.2 billion in 2017 and it currently increases between 8% and 10% per year against a global market growth rate of close to 4%. It is expected to reach €12 billion in 2020 when the continent's total population, the fastest growing in the world, will reach 1.4 billion inhabitants.

Who dominates the cosmetics and personal care market in South Africa?

The South African cosmetics and personal care products market is dominated by Unilever, Beiersdorf AG, Natura & Co, The Estée Lauder Companies Inc., and L'Oreal SA. Unilever continues to lead the market with new product launches and aggressive expansion strategies. Need More Details on Market Players and Competitors?